Move3 is the new brand of renowned personal trainer and movement specialist, Daniel Cleal.

Having worked with some of the top international tennis pros, Daniel wanted to rebrand himself from ‘Vitality Life Fitness’ to ‘Move3’ in order to better represent his particular brand of fitness. The rebrand had to feature three logos, one for each area of the business – therapy, tactical and performance.

To clearly differentiate between these three areas, colour seemed the most elegant choice. Additionally, using sleek and dynamic lettering worthy of any fitness brand, the result is three energetic logos that powerfully symbolise Daniel’s cutting edge approach to movement and fitness.

ClientDaniel ClealServicesLogo DesignYear2017